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Industry: Health/Spa       

Boston Based Spa + Salon Partners with Luxury Hotel, Shifting the Leisure Travel Paradigm

(TRAVPR.COM) USA - October 26th, 2018 -

(BOSTON, MA) [October 26th, 2018] – G2O Spa + Salon, Boston’s award-winning spa and salon, offering the very best in beauty, health and wellness, proudly announces its new partnership with The Lenox Hotel, revolutionizing the luxury travel experience for visitors of Boston. While working to attract Boston leisure travelers is not a new concept; a spa actively taking on the task themselves certainly is. G2O Spa + Salon, acclaimed for being one of the most innovative spas from a service perspective with cutting edge services, including a custom-built Himalayan Salt Cave and guided virtual meditation treatment room, is also bringing innovation to the forefront from a marketing perspective. The spa recently struck a deal with The Lenox Hotel to not only become its preferred vendor, but to actively promote and book travel to Boston via the spa itself. 

“We receive calls daily from across the country based on the services we offer and often times must let these guests make their own travel arrangements,” said Christina Gallardo, Director of Marketing for G2O Spa + Salon. “We began to see this as a missed opportunity as a trusted lifestyle brand and sought out a partnership with a reputable hotel that would allow us to coordinate ‘Boston Spa-cations’ for our guests. Not only is the Lenox Hotel our neighbor, but a like-minded brand known for its high level of quality service that matches our mission here at G2O.”

Guests from around the globe not only have the ability to book their next beauty-centric luxury getaway in the heart of Boston’s Back Bay with just the click of a button via the G2O Spa + Salon website, but hotel guests now have the opportunity to add luxe spa and salon amenities via The Lenox Hotel. With the added proximity of the hotel located across the street from the spa at 61 Exeter Street, special “spa guests” of The Lenox Hotel can enjoy the best of both worlds in the name of luxury in Boston. 

Our guests are always looking for exceptional experiences to during their stays.  A service at G2O Spa + Salon is the perfect way for them to get ready for a special night out or just pamper themselves further while they’re staying at the hotel,” said Nina Senatore, Guest Experience Ambassador.

Spa and salon appointments, alongside The Lenox Hotel stay can be booked and gift cards can be purchased at G2O Spa + Salon’s Exeter Street location or online at G2O Spa + Salon at 33 Exeter Street is open seven days a week. For more information, please call 617.262.2220.

About G2O Spa + Salon

Providing “The Formula for the Essentials of Life,” G2O is Boston’s largest Day Spa Resort for men, women and couples, a Winner of Boston magazine and The Improper Bostonian’s “Best of Boston” awards for “Best Day Spa.” Founder and CEO Joyce Hampers opened her first spa, Giuliano, in 1994 on Newbury St. in Boston’s Back Bay with the mission to create a one-stop oasis for all beauty, wellness and relaxation needs while offering lavish spa exclusives and innovative spa and salon services. To this day, G2O lives by this mission to provide a place that rejuvenates while connecting the mind, body and spirit. 

In 2018, G2O expanded and relocated to 33 Exeter Street in Boston’s Back Bay to optimize the guest’s experience with new services and relaxation areas in a tranquil, sleek and sophisticated setting. From the talented and creative salon team, to the highly qualified professionals in the spa offering the latest in skincare technology and beauty trends, as well as exclusive services ranging from guided virtual reality meditation, Boston’s only custom-built salt cave and flotation pod, fireside lounge and experience room, a full retail shop and more, the G2O Experience is unparalleled. 

G2O is located at 33 Exeter Street in Boston, MA. For more information, call (617) 262-2220, or  

About The Lenox Hotel

The Lenox Hotel is a 214-room family-owned boutique hotel in the heart of Boston’s Back Bay. Built in 1900 by the owner of New York’s Waldorf-Astoria, Lucias Boomer, The Lenox is a perfect mixture of historic elegance and modern innovation. This four-diamond hotel sets uncompromising standards for the highest level of hospitality.  The hotel is owned by the Saunders Hotel Group. 

The Lenox Hotel is located at 61 Exeter Street at Boylston Street in Boston, MA.  For more information, call (617) 536-5300, or visit


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